Analysing the Traffic on Your Multilingual Website Can Help Fine-tune Your Web Strategy
Whether you are seeking to improve your visibility or develop an e-commerce section, a close examination of the traffic on your website can help you achieve a radical improvement in the effectiveness of both the site and your promotional campaigns.
The setting up of key indicators will enable you to monitor the frequency and nature of visits in each market. Thanks to the analysis of these data, you will be able to optimise your digital strategy: optimisation of your content, natural referencing (SEO) and paid search (SEM) campaigns.
Determining users' habits market by market
Your requirements are unique. This is why we develop tailor-made solutions in which customised indicators are used in addition to “standard” ones.
Our experts, certified by the organisations offering the best tools on the market (Google Analytics, Omniture, Webtrends, etc.), are at the forefront of Web analytics and will put in place the monitoring tools corresponding to your requirements and specific to the markets targeted.
Generating international dashboards
By keeping an eye on all your key indicators, you can watch your website’s performance more easily and react fast in any market.
You can opt for a dashboard by market, by website section or by any other category that meets your requirements.